Say goodbye to Hotmail, the web-based email service of the 90’s, is toast!
Microsoft is trying to re-energize their brand by revamping and renaming the Hotmail service after their desktop product Outlook. As of June, Hotmail was still the world’s most used email service with over 320 million users, representing around 30% of email accounts used.
This won’t be an immediate rollout, users are being encouraged to switch over soon because they will eventually be switched over to the new “@outlook.com” domain address. For now users can still use their “@hotmail.com” identity, but if they want to capitalize on their name before someone else snatches it up, sign up for your new name soon.
Hotmail was well overdue for some serious work as the service hasn’t seen a major update in nearly a decade.
“A lot has changed in the last eight years, and we think it’s time for a fresh look at email,” Chris Jones, Microsoft’s corporate vice president of Windows Live, said in a blog post.
The new look represents a more social approach, no doubt following the example of Microsoft’s main competitors Facebook and Google’s ever growing Gmail. Microsoft has set a goal of reaching 1 billion users around the world, Hotmail couldn’t possibly do it, perhaps Outlook can.
Outlook.com People: Microsoft Reimagines Contacts – Supersite for Windows
Goodbye, Hotmail: Hello, Outlook.com – Mashable